Honda recently unveiled the next-generation 2013 Honda Accord at the North American International Auto Show, in Detroit. Following a year where Honda's best-selling vehicle failed to achieve optimal growth due to three natural disasters, it's a welcome indicator that the automaker is planning to take the market by storm in 2012.

Speaking at the Detroit show, John Mendel, Honda America's Executive VP even went so far as to say, "We're here to serve notice to the competing that Honda is again firing on all four cylinders."1... He went on to boast, "The new, ninth-generation Accord will raise the bar again."2

How exactly will the new Accord" raise the bar"? DCH Honda of Temecula is happy to tell you:  With design and pricing. Let's start with design, shall we?

The 2013 Honda Accord Coupe concept displays an athletic body; revised, four-sided honeycomb grille; and lower fog-lights with posh, crystallized chrome inlays. Adding to its commanding presence are generously-sized, 20-inch, machine-finished, five-spoke wheels; a rear spoiler and large exhaust finishers.

Turning to the sedan variant, we can see Honda has also significantly decreased wheelbase. While this really doesn't do much to the car's overall aesthetics, it does a tremendous amount in terms of reducing overall body weight.

Among the many other updates Honda has made to the 2013 Accord Coupe and Sedan, that DCH Honda of Temecula believes are worth mentioning is an all-new Earth Dreams engine. With a 2.4-liter capacity, 16-valve DOHC i-VTEC technology, and four cylinders, it's just as environmentally-friendly as it sounds. And, to further enhance the engine's efficiency, Honda has added an innovative CVT complete with a response-enhancing G-Design Shift.

With a power output of 181 hp and 177 lb.-ft. of torque, the forthcoming Honda Accord Coupe and Sedan promise class-leading fuel economy. For the super eco-conscious who don't want to sacrifice convenience, there will also be an all-new Accord Plug-In Hybrid. And for the performance enthusiasts out there - a V6, featuring a new six-speed automatic transmission.

The next-gen Honda Accord also wins in terms of safety, introducing not only Lane Departure Warning (a feature typically reserved for luxury models), but also Forward Crash Warning. Taking into account all of the vehicle's safety features in aggregate, we'd say it looks to be in very good position to take top safety ratings from not only the IIHS but also the NHTSA.

What about the qualities drivers loved about previous generations? Rest assured, not everything about the 2013 Honda Accord is changed. Generous cabin space is, for example, one thing which will very much remain the same.

Interested in learning more? Be sure to stay tuned as DCH Honda of Temecula brings you even more details as the sleek, substantive car moves to production. And remember, you can always come down and explore the best-selling 2012 Honda Accord Sedan and Coupe, in the meantime.

Source: 1,2 http://www.autoblog.com/2012/01/10/2013-honda-accord-coupe-concept-detroit-2012/

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